EYEXAM'S PRIVACY POLICY

Updated February 27, 2013

EyeXam is a platform that provides eye care management through mobile connectivity between subscribed Eye Care Practitioners ("Subscribed ECPs") using a web-based dashboard ("Dashboard") and users of the EyeXam mobile application ("Consumers" and together with the Dashboard, the "EyeXam Platform"). This privacy policy ("Privacy Policy") affects three groups of users: ECPs using the EyeXam Dashboard, Consumers and EyeXam website visitors (collectively, referred to as "Users").
The EyeXam Platform has been developed and maintained by Global EyeVentures, LLC ("GEV"). GEV does not sell, share or rent our users' personally identifiable information unless required by law. GEV does not send out e-mail or other communications without User permission. GEV does not send spam.
GEV is committed to protecting your privacy.

OVERVIEW

  1. Services
  2. Location Based Services
  3. Children
  4. What information EyeXam collects
  5. How EyeXam Uses Personally Identifiable Information
  6. Information Disclosed to Third Parties
  7. EyeXam Subscribed ECPs
  8. EyeXam Consumers
  9. Consumer Information
  10.            Website Visitors
  11.            HIPAA Polices and Procedures
  12.            Changes to this Privacy Policy
  13.            Contact Us

SERVICES

GEV provides ECPs and Consumers with the ability to communicate through the Dashboard and mobile device ("Services"). Consumers can search for local ECPs and request eye-related services through their mobile device. As well, Consumers can take vision-screening tests, view offers and promotions for eye-related products, manage their appointments, and send messages to ECPs in real time. The EyeXam mobile application is a free mobile app and can be downloaded from the App Store or Google Play.

LOCATION BASED SERVICES

Where we collect location-based information, we will generally do so anonymously for the improvement of the EyeXam Dashboard. You consent to our use of anonymous information collected based on your location.
Where the EyeXam Platform connects or is used in conjunction with a third party application, GEV is not responsible for the privacy practices of other third party applications or websites. We encourage you to read the privacy statements of each and every website that you visit to review their use of personally identifiable information. This Privacy Policy applies solely to information collected by the EyeXam Platform.

CHILDREN

Protecting the privacy of children is very important to us. The EyeXam Platform is not to be used by children. We do not collect or maintain personally identifiable information from Users that are under 18 years of age. The EyeXam Platform and our Services are not designed to attract people that are under 18 years of age. Although all efforts are taken to prevent children from using the EyeXam Platform, if it comes to our attention that a User is under the age of 18, we will take the necessary steps to remove that User's Personal Information from our databases and to prevent the User from using the EyeXam Platform and our Services.

WHAT INFORMATION EYEXAM COLLECTS

HOW EYEXAM USES PERSONALLY IDENTIFIABLE INFORMATION

INFORMATION DISCLOSED TO THIRD PARTIES

We may disclose certain personal information in the following instances:

We do not disclose the personal information of ECPs to other ECPs. We do not disclose the Personal Information of any User to any other User. We do, however, provide users with the opportunity to establish a bidirectional communication with ECPs through a messaging system on the EyeXam Platform.
We always provide the ability for Users to opt-out of having personally identifiable information used as part of the services provided by GEV. Please e-mail us at support@eyexam.com if you wish to opt-out.

EYEXAM SUBSCRIBED ECPs

Vision Service Plan ("VSP") has provided GEV with practice information for all VSP providers including practice name, address and phone number as per a partnership agreement between VSP and GEV. A Subscribed ECP will be asked to provide payment information such as a credit card, which is used for monthly billing purposes only. As part of the services provided by GEV, consumer personally identifiable information ("Consumer Information") is uploaded into our secure servers. This process is performed so you can use the Dashboard to communicate with consumers. The collection of Consumer Information is done solely to provide our Services to you in accordance with the Subscription Agreement, Terms and Conditions and Terms of Use.

EYEXAM CONSUMERS

Consumers will be required to register the EyeXam mobile application by selecting a username and account password unique to the mobile device ("Login Information") to protect their personal information and providing Registered Information. Consumers acknowledge that their Login Information will not be shared with any other individual and if shared, you waive any right to the privacy of the information stored on the EyeXam mobile application.
Upon your request, we will close your account and remove your personal Information and/or practice listing from the EyeXam Platform without unreasonable delay and in accordance with applicable law. Unless you otherwise opt-out of using the EyeXam Platform, we will continue to use your personal information in accordance with this Privacy Policy even after we have closed your account. If you opt-out of using the EyeXam Platform, we may retain the personal information to comply with laws, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigations, enforce our Terms and Conditions or Terms of Use, and take other actions otherwise permitted by law.
By installing the EyeXam mobile application and providing Registered Information, you will receive reminders, appointment confirmations and other communications from offices with which you have an existing business relationship. Once you view an ECP's profile, your Registered Information will be provided to the ECP. By downloading and registering the EyeXam mobile app, you have authorized for this Registered Information to be shared and for the ECP to communicate with you only through the EyeXam mobile application. You have the right to not share your Registered Information with ECPs by turning the setting "OFF" through the EyeXam mobile app. You can also opt-out of receiving these communications by unsubscribing. You acknowledge that if you transmit personal health information, you waive any right to the privacy of such information.

CONSUMER INFORMATION

GEV will not use Consumer Information for the purposes of directly marketing to, or otherwise communicating directly with those consumers about EyeXam or any third party products or services.

WEBSITE VISITORS

Visitors of the EyeXam website (www.eyexam.com) may provide personal information in order to receive further information about the EyeXam Platform. This information will not be used for any other purposes other than to provide more information as requested.

HIPAA POLICIES AND PROCEDURES

GEV is committed to maintaining the confidentiality of information entrusted to us by our Users, especially individually identifiable personal and health information such as Registered Information and Protected Health Information. GEV enables Subscribed ECPs to communicate with their patients through the EyeXam mobile application while complying with HIPAA.
GEV protects the confidentiality of information it receives by adhering to the requirements of the HIPAA Privacy Rule and the HIPAA Security Rule. The Privacy. The Privacy Rule governs the acquisition, storage, transfer and retention of Protected Health Information, in both electronic and paper formats. The Security Rule covers all information acquired, maintained or transferred electronically.
We comply with all business associate obligations under HIPAA/HITECH. GEV respects the privacy of personal health information and we take securing your and your patients' data seriously.

CHANGES TO THIS PRIVACY POLICY

GEV will update this Privacy Policy from time to time. To keep up-to-date, please check this privacy policy periodically.

CONTACT INFORMATION

If you have any questions about this Privacy Policy you can e-mail your questions, concerns and comments to support@eyexam.com.